I’m Desi

I'm a NNg User Experience Design Certified professional, with the NNg recognised speciality in Web Design.

My background is Web Design & frontend Web Development. UX became part of my daily working role from 2010.

I have a keen interest in human psychology, I'm a frequent traveller & an active PADI advanced scuba diver.

UX Skillset

  • Adobe XD100%
  • Adobe PhotoShop100%
  • Adobe Illustrator80%
  • OmniGraffle100%
  • JQuery85%
  • JavaScript70%
  • CSS90%
  • HTML95%

"Your project success is based on you understanding that it's about your users, not about you."


1998 was when I started my career in the Web industry working as a Web Designer. In the years prior to 2008 I also became proficient in animation, web development, which was a game changer, as I was able to function as a hybrid in various roles.

2007 to 2014 really saw me begin specialise on front-end CSS/HTML, Web Standards & Accessibility, Information Architecture, User Experience Design and middle-ware web development at a top 3 agency, a start-up and a large international organisation.

Over time I’ve been fortunate enough to build advanced experience in almost 15 different web languages and skills as well as meet some great designers and developers along the way.

Today I work at Qlik as an Senior UX / UI Design Specialist travelling the globe facilitating workshops, using Information Architecture, User Experience Design skills with Visual Design, advanced CSS, HTML, JQuery, JavaScript coding ability - all whilst splicing human psychology into my work.

I successfully run UX workshops that have totalled 8 to over 220 people.

However, in recent roles the coaching and mentoring skills I started to learn from around 2010 crossed over into people mentorship, coaching within organisations, which has blended with the leadership responsibilities I've embraced in each of my roles.

I’ve always had a strong desire in helping others attain success, which in turn helps to grow an organisation.

Outside work you’ll find me supporting charitable organisations, travelling, networking and in case you missed it above...scuba diving!

"I run hands-on interactive workshops, that help discover the motivations behind why users do what they do, then harness that influence into the solution using the UX process."

  • “I want to congratulate you for the good job you’ve done till this moment...we are comfortable with the design (UX / UI) you’ve made.”
  • “This was my first time working on a project like this and Desi was wonderful to work with. I liked the way he structured the UX one-on-one meetings with our field teams and thought he asked some great questions. And I was happy to see the finished product.”
  • “What Desi managed to accomplish during a two day UX workshop was remarkable. When he arrived, the project was weighed down and unsure which direction to head. With his guidance and expertise Desi transformed the project into something that was positive, user focused and intent on delivering a simple and purposeful application.”